Season 12

01 Hero Worship Episode 119th February 2012 Season 12 of Donald Trump's business-savvy series opens with 18 celebrity players creating and selling deli sandwiches. The star contestants include Arsenio Hall, Clay Aiken, Cheryl Tiegs, Debbie Gibson, Adam Carolla, Lisa Lampanelli and Penn Jillette. 02 Getting Medieval Episode 226th February 2012 The teams produce and perform a medieval-theme show for an audience, yet an insubordinate contestant and a serious injury mar the task. 03 How Much Is That Celebrity In The Window? Episode 34th March 2012 The players have to produce themed living Lord and Taylor display windows featuring Ivanka trumps fashion line. The boys don't quite get women's fashion like the girls do. 04 Failure to Launch Episode 411th March 2012 The star players rev up to produce a live event spotlighting a new Buick vehicle, but one team is in danger of stalling out when the choice for project manager is questioned. Meanwhile, a deep division develops in the other team 05 I'm Going to Mop the Floor With You Episode 518th March 2012 The celebrity players are assigned to write and produce a viral video promoting a mop. It's risqué business when one team hatches a lusty concept. Meanwhile, serious divisions mar the other team. 06 Party Like a Mock-Star Episode 625th March 2012 The celebrities must host a launch party for a "mocktail" drink product. One team sets sail with a beach theme while the other produces an exotic Garden of Eden experience. 07 Walking Papers Episode 71st April 2012 The celebrity teams delve into two tasks. In the first, they must design and sell a New York City guidebook, with Regis Philbin on hand to appraise the books. Then, they create an interactive health segment, but the task comes with a twist. 08 Ad Hawk Episode 88th April 2012 Fallout from a previous boardroom session results in one celebrity launching an emotional tirade and another one going missing. As for the challenge, the players must write, direct and produce a 60-second commercial for an entertainment Web site. 09 Puppet Up! Episode 915th April 2012 The remaining celebrities create original puppets for Henson's "Stuffed and Unstrung." 10 Winning by a Nose Episode 1022nd April 2012 The celebrities must fashion an in-store display and create a slogan for a new fragrance. Business snafus unfold when two project managers spar and one team frets about an indecisive leader. 11 Jingle All the Way Home Episode 1129th April 2012 The stars must write and perform a 90-second jingle for a roadside-assistance program. But the task lacks harmony when mutinies and internal power plays mar both teams. 12 Blown Away Episode 126th May 2012 The remaining contestants produce a four-page print ad for a digital touch-screen hair dryer. Returning apprentices John Rich and Marlee Matlin then interview the final four celebrities, after which Donald Trump selects the final two players. 13 And Then There Were Two Episode 1313th May 2012 The final two contestants are tasked to create, host and sell tickets to a celebrity charity event that comes complete with a variety show and a charity-awareness ad. Eight previously eliminated stars return to help in the challenge. 14 And the Winner Is ... Episode 1420th May 2012 The two finalists must successfully stage their celebrity charity event, after which the winning contestant is revealed.