Supermarkets' secret techniques to make us spend more (marketing, contests, etc.)

LEGEND

9th January 2026 1 hour 14 mins Season 4 Episode 5

Thank you to Richard Caillat and Didier Chabassieu for appearing on *Legend*. As executives at HighCo—a company specializing in communications and promotional marketing for major corporations—they joined us to share the story of how they met, the choices and sacrifices they had to make, and both their entrepreneurial failures and successes. We also discussed the secrets behind prize competitions.

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Season 4 · Episode 6

EDGAR-YVES, COMEDIAN: 2 HOURS OF NON-STOP LAUGHTER WITH THE MAN WHO SPEAKS HIS MIND ABOUT OUR SOCIETY!

Thanks to Edgar-Yves for appearing on *Legend*. A comedian with a unique background—the son of a Beninese minister turned diplomat in France—Edgar-Yves shares his story. When he chose to abandon his law studies to devote himself fully to comedy, his father cut ties with him. In *Legend*, Edgar-Yves reflects on his journey: his upbringing, his choices, and the values that shaped him. He recounts how he dared to follow his passion, despite the obstacles and family disagreements.

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